Case study
Immortality Hot Springs: website for hot springs near La Fortuna
A brand-new sanctuary with hot springs, rustic Japanese-style cabins and an organic farm, 20 minutes from La Fortuna, opening with no reviews and no online presence.
Hot springs & spa · La Fortuna
See the live siteimmortalityhotsprings-v4.puulk.com

The challenge
As a newly opened business, the site had to build trust on its own, using the place's real photos and videos and no made-up reviews.
What we built
- A wellness-minded custom design built only from the owner's original photos.
- Six short looping videos made from the property's own clips.
- Galleries with an enlargeable viewer for springs, cabins, experiences and farm.
- WhatsApp booking with the business's real number.
Results
- Optimized images: from 63 MB down to 14 MB, so it loads fast on phones.
- Mobile Lighthouse score from 74 to 98 after optimizing the initial load.
- Zero invented reviews: trust comes from what the place really shows.
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